What TPI Has Planned For Luxury & Beyond
Overview: Following TPI's launch of its new Luxury & Beyond division, I transformed a long-form company announcement into a visually engaging carousel that highlighted the key takeaways for social media. The graphic made the information more accessible and digestible for travel advisors while generating awareness of the new initiative.
Objective: Increase awareness of TPI's new Luxury & Beyond division by translating a detailed announcement into engaging, easy-to-consume content that informed advisors about the program's benefits and future opportunities.
My Role:
Reviewed the original article and identified key messaging
Organized the content into a concise, social-first format
Designed the carousel graphic in Adobe Photoshop
Published the content across social media platforms
Tools Used:
Adobe Photoshop
Skills Demonstrated:
Content Strategy
Content Simplification
Graphic Design
Information Design
Visual Communication
Social Media Marketing
Brand Communications
Design Preview: